This programme is committed towards providing a comprehensive course that covers the basic skills in acquiring knowledge and research, and applying them to solve visual problem. The main objective of this programme is to prepare graduates to enter into and succeed in the global design industry.
The programme is inline with the advancement of technologies that photography world are facing today. Graduates will experience theory, technical and sufficient skills to survive in the photography industries that demand quality and accuracy.
Our graduates are well versed in international and expectations of the photography industry. Students are multi-skilled, versatile and capable of multitasking and, therefore, make a smooth transition into industry. Students are exposed to a wide range of digital photography and image manipulation software and entrepreneurship skills.
At the end of the programme, students will be able to translate ideas into visual form. The photograph that they produce will certainly be at par with industries quality standards. They will also be able to develop effective strategies for goal setting, time management and to execute design concepts to a professional standard.
Entry requirements
Pass an ‘O’ Level or an equivalent qualification from a recognition institution by the local Ministry of Education.
Programme structure
| Year 1 | |
|---|---|
| Semester 1 | Semester 2 |
| Creative and Innovation Studies | Introduction to Graphic Design |
| Drawing 1 | Graphic Design Principles |
| Fundamental of Design | Communication Graphics |
| Introduction to Computer Skills | Advanced Creative & Innovation Studies |
| Introduction to Research | Illustration 1 |
| Communication & Study Skills | |
| Year 2 | |
|---|---|
| Semester 1 | Semester 2 |
| Introduction to Digital Photography | Basic Black & White (Experimental) |
| Visual Communication in Photography | Photojournalism |
| History & Aesthetics of Photography | Principles of Advertising 1 |
| Professional Communication Skills 2 | Basic Lighting 2 |
| Basic Lighting 1 | Digital Photo Art |
| Year 3 | |
|---|---|
| Semester 1 | Semester 2 |
| Advanced Digital Imaging | Practical Internship |
| Commercial Photography | Project Report |
| Advanced Advertising | |
| Advanced Photojournalism | |
| Entrepreneurship | |
| Advanced Black & White (Experimental) | |
Career Paths
As the communication industry continues to expand there are tremendous opportunities for digital photography graduates. Graduates of the Diploma in Digital Photography programme typically work as:
- Art Director
- Advertising Photographer
- Fashion Photographer
- Digital Imaging Manipulator
- Photojournalis
- Director of Photography
- Fine Art Photographer
- Bridal / Wedding photographer
- Corporate Photographer






