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Master of Arts in Fashion and Brand Management

Faculty of Fashion & Lifestyle Creativity

The first private Masters in Fashion in Malaysia, this groundbreaking programme offers a new academic route to advance the research and analysis of fashion as a cultural phenomenon.
Students will be challenged to explore the multidisciplinary theories and methodologies in the evolving field of fashion studies and contribute their own insights to its business and cultural development.

Show Programme Structure

Cyberjaya

Year 1
Semester 1 Semester 2
Management Consumer Behaviour Research
Marketing Management Fashion Business
PR Campaigns in Fashion Fashion Media & Marketing Innovation
Strategic Brand Management in Fashion Industry Fashion Brand Marketing
Year 2
Semester 3 Semester 4
Research Methodology Thesis
Entrepreneurship in Fashion
Choose One
Organisational Communication
Strategic Visual Merchandising
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