Synopsis

• Participants will learn the function of public relations & corporate writing as well as the basic planning to write well
• This unit examines the requirements for planning and producing written documents in public relations practice
• It develops participant’s abilities to write effectively for different audiences and occasions
• They will be given considerable practice in writing introductory paragraphs and handling direct and indirect quotations
  

Outcome

• Participants will be able to write press releases for print and electronic media
• They will be able to write feature stories, incorporate speech writing, planning and designing for newsletter
• Participants will further understand the role of public relations practitioner in a company
• Participants will also have a hands-on experience on public relations writing methodology

Intermediate and advance levels are available upon request