Bringing higher learning on-the-go to Malaysian education.

Malaysia’s leading communications provider, Maxis Berhad (‘Maxis’) and leading university of the arts, Limkokwing University of Creative Technology (‘Limkokwing’) today enter a partnership to grow mobile learning at tertiary level. The move extends the commitment of the two companies to Malaysian-driven content and to creativity as a part of national culture. 

Following its successful Malaysian launch in July 2009 of the iPhone 3Gs, Maxis became the first communications provider in Asia to introduce the advanced device in September 2009, into a secondary school syllabus.

Today’s announcement of a new partnership between Maxis and Limkokwing represents another first: The first time in Asia that the fastest, most powerful iPhone yet, is being integrated into a university curriculum. 

Said Maxis’ Vice President and Head of Enterprise and Carrier Business, Fitri Abdullah, “Maxis is pleased to be a Malaysian and Asian pioneer in the use of the iPhone 3GS for the creation of knowledge and youth opportunity.” 

“With the growth in uptake of advanced mobile devices and data services – the way we exchange and connect is being rapidly transformed. Our alliance with Limkokwing will give tertiary level students a larger participation within this expanding borderless landscape.” 

“In another initiative, yesterday Maxis announced the 2009 winners of its three-year-old Mobile Content Challenge, a joint programme with Government to encourage students to be part of the content developer community. With today’s partnership, we will continue to explore using the growing mobile internet platform to develop people and ideas for the future.”

Limkokwing, which is celebrating its 20-year anniversary, is a Malaysian institution with a global outlook, having a presence in more than 77 countries as well as catering to over 30,000 students from 150 countries. Limkokwing is recognised for its creative education opportunities across countries such as the United Kingdom, China, Cambodia, Indonesia, Botswana and Lesotho - providing premier qualifications for young people worldwide in areas including digital, sound and games design.

Said Limkokwing founder, Professor Emeritus Tan Sri Dato’ Seri Dr Lim Kok Wing, “From its inception, our university has looked towards being a ‘global university’ with local strengths, and to having a ‘global classroom’. Our partnership with Maxis enables us to further connect students to their wider community.”

“With the iPhone 3Gs Maxis has shown itself committed to expanding the range of the device’s applications, to be a medium of communications, of commerce, of entertainment, and also a tool of education. At Limkokwing, we will continue to ensure that our graduates are able to transition easily to the workplace, which is being transformed by communications technology - by transforming our classrooms in parallel. What our students will gain from this partnership, they will contribute in return, in the form of mobile content development for the expanding capabilities of mobile devices.”

Beginning February 2010, Limkokwing’s courses of at least one year in duration will incorporate the iPhone 3GS, its powerful connective capabilities and its platform for limitless applications. Maxis is pleased to offer the smartphone to Limkokwing’s faculty, students and their parents at preferential partnership prices.

Maxis has bundled selected packages with free phone calls, MMSes and SMSes for increased value. For instance, staff and students who subscribe to the Value Plus 150 plan will enjoy up to 38 hours of free phone calls and 500 free SMSes to other staff and students who are also on tailored Maxis plans catering to the Limkokwing community. 

A mark of the new partnership will soon be visible next to the Apple Centre in Limkokwing Plaza – a Maxis outlet with specially-trained service staff, offering throughout weekdays, on-site customer service and knowledge-sharing with university employees and students. 

For more details about the iPhone 3Gs from Maxis, please visit Maxis 3Gs store.

About Limkokwing University of Creative Technology

 

Limkokwing University of Creative Technology has grown into a university with international presence across 3 continents with over 30,000 students studying in its 12 campuses in Botswana, Cambodia, China, Indonesia, Lesotho, Malaysia, Botswana and the United Kingdom. Built upon the principles of merging the best of the East and the West, Limkokwing University of Creative Technology is synonymous with the development of various countries around the world, transforming the mindscape of entire nations and re-shaping the way countries approach their education and intellectual resources. 

Since its inception, Limkokwing’s focus on Creativity and Innovation has enabled students to think out of the box. It has transformed from its beginnings as a niche institution in Kuala Lumpur, to an internationally recognised and highly regarded establishment and a household name in spearheading innovative thinking globally.

This year, Limkokwing University of Creative Technology will be celebrating its 20th anniversary and continues to remain an institution dedicated to the embracing of innovative technologies and developments. As one of Malaysia’s foremost institutions in the fields of design, communications, and innovative courses such as the development of multimedia, Limkokwing continues to be a leader in educating young people from around the world in the latest and best practices in the fields of online communications, digital design, sound design, games design, and mobile technology, and aspires to be a hub of mobile content creation by fully utilising its global reach and network of staff and students from 150 countries.