Associate Degree in Event Management
Faculty of Communication, Media & Broadcasting
This programme aims at providing students with the practical skills and theoretical understanding in the field of Event Management. Students take core subjects in Event Management, Creative Production, Public Relation modules, Research, Leadership Skills and Competencies.
Students are encouraged to explore many new skills and techniques of management, so that when they are in their career life, they will be able to establish good networks to manage events successfully and recognized by organizations. In the final year, students are placed in organizations for internship to acquire the practical skills in Event Management.
Foong Kah Wai
Public Relations Executive, Malaysia Design Innovation Centre
One of the great things about working in this place is how it allows, and fosters, individual creativity…The kind of separation by seniority doesn’t happen here – even when I just started, I had many opportunities to directly communicate with the press, something which many of my friends working in other companies did not get.
- Event Manager
- Event Executive
- Program Manager
- Event Coordinator
About the Industry
Management is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively. Management comprises planning, organizing, staffing, leading or directing, and controlling an organization (a group of one or more people or entities) or effort for the purpose of accomplishing a goal. Resourcing encompasses the deployment and manipulation of human resources, financial resources, technological resources and natural resources.
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