Foundation in Design
Faculty of Design Innovation Faculty of Multimedia Creativity KP/JPS (KR10922) 09/14
The Foundation in Design is a one-year programme which provides the essential preparation for entry into our Degree programmes in Art, Design and Multimedia. The programme focuses on building creative thinking, research and drawing skills. Students learn how to visualise ideas using different media and develop practical skills in two and three dimensions, exploring issues of space, structure, surface, texture and colour. They experience and experiment across all areas of art and design, and later concentrate on their chosen field.
This programme aims to instill:
- The elements and principles of design
- The skills and techniques of drawing
- Creative thinking and problem solving techniques
- The ability to carry out primary and secondary research
- The ability to communicate ideas visually and orally
Students of the foundation programme will enter a stream related to their studies as they proceed to their degree programme. They won’t have to study subjects unrelated to their planned career line. Key focus for all foundation programmes is to develop ICT and creative skills.
The foundation programme relies on intensive English training that is applied through communication modules. Native English speakers can spend more time on professional writing, reporting, creative writing, etc.
Students who have completed a recognised STPM/ Yr12 / A Levels, or equivalent higher certificate, or diploma programme with the required subjects and credits, may be exempted from the foundation programme upon review of their past results or portfolio (where applicable).
|Semester 1||Semester 2|
|Communication Studies||2-Dimensional Design|
|Creative Studies 1||Figure Drawing|
|Design Fundamentals||Creative Technologies|
|Drawing Fundamentals||Eastern Art|
|Analytical Drawing||Colour Studies|
|Bahasa Kebangsaan A/B*||Malaysian Studies*|
|Communication Studies 2|
|Advanced Colour Studies|
|History of Art|
|Moral Studies/Islamic Studies*|
“I want my audience to see how others will remember them as individuals. It is how these people live that will decide on that.”
About the Industry
Art & design is the application of design and aesthetics to objects of function and everyday use. Whereas fine arts serve as intellectual stimulation to the viewer or academic sensibilities, the applied arts incorporate design and creative ideals to objects of utility, such as a cup, magazine or decorative park bench. There is considerable overlap between the field and that of the decorative arts; to some extent they are alternative terms.
Naga DDB Sdn. Bhd., was incorporated into the DDB Needham family in 1989, and since then, it has become…