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Malaysia (1)

Digital Marketing Strategist

Malaysia, Cyberjaya, Full Time

We are looking for an experienced Digital Marketing Strategist with a strong technical background. The ideal candidate will be able to oversee all aspects of digital marketing and spearhead the development and implementation of all policies and procedures.

Responsibilities

  • Utilise financial data and analytics in strategic decision making to meet clients’ ROI and budget requirements
  • Specialise in branding, communications and strategic planning, which is committed to increasing client’s competitiveness, market share and profitability
  • Direct client marketing operations and programs to ensure bottom-line success
  • Create customised solutions improving clients’ operations efficiency and growth strategy
  • Revise strategic marketing plan and facilitate strategic planning
  • Conduct market research and initiate business development internationally
  • Lead project management, website development, event management, e-commerce, marketing, public relations and social media
  • Perform research, sales and business development needs
  • Oversee all aspects of operations for eMarketing startup
  • Perform and compile results of profit & loss (P&L) analysis for company and its product lines
  • Plan and execute client marketing and product development projects from concept to client delivery for client base
  • Develop/manage budgets and forecast finances
  • Organise workflow and develop streamlined staff scheduling
  • Conduct in-depth sales tracking and analysis
  • Develop and coordinate search engine optimisation (SEO) initiatives for client websites
  • Spearhead development and implementation of all policies and procedures including commission structure and documenting in new employee handbook
  • Drive design, development and maintenance of new B2B and B2C websites
  • Steer design and deployment of workflow monitoring software solution
  • Prepare strategic business and marketing plans for startups and those contemplating about entering a new market
  • Deliver the vision, analysis, research and action plan necessary to succeed in today’s competitive marketplace
  • Deliver a realistic and detailed budget for clients in order to determine three most crucial elements needed to have an effective launch: resources, location and timing
  • Conduct ongoing tracking and trending of key competitors and provide recommendations for maximum exposure
  • Provide direction and coaching in support of all marketing and promotional efforts
  • Planning and executing dealership promotions and special marketing events
  • Track and measure outcomes of each initiative
  • Design email marketing and paid advertisements, and conduct social media postings
  • Capture photos and video for media advertising and entertainment purposes
  • Post merchandise for sale on various websites
  • Monitor incoming and outgoing inventory
  • Drive digital media penetration increasing sales and customer visits on all social media sites including Twitter, LinkedIn, Facebook, Instagram and Google+
  • Manage strategic marketing planning for business units including marketing collateral, advertising, tradeshow presence, market research and media relations
  • Lead member of company technology advances including CRM, intranet, management information system, company employee portal and general technology initiatives
  • Responsible for marketing sales and expense tracking

Requirements

  • Minimum qualification: Bachelor’s Degree preferably in Marketing, Business or Journalism
  • 6 to 7 years of experience in running social media campaigns, search engine optimisation and similar activities/fields
  • Strong technical background
  • Work well independently
  • Great time management skills
  • Able to collaborate with co-workers and clients
  • Able to hustle and work in a fast-paced environment
  • Must be able to meet project deadlines and work long hours, if needed
  • Open to expatriates and local candidates
  • Remuneration: Based on experience

We offer a competitive remuneration package for the right candidate. Please send your comprehensive resume to hr@contentcreation.com.my stating current and expected salary together with a recent passport-sized photograph.

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