Limkokwing University held its third annual cultural festival on the 8th May. The event, which was themed ‘A world without borders’ was attended by international ambassadors from nearly twenty countries, with live performances from famous University alumni hip hop artists Joe Flizzow and Sona One.
The Cultural Festival was introduced in 2013 to celebrate the diverse cultures of students from over 160 countries around the world. The event is aimed at promoting cultural understanding and tolerance among students by exposing them to a wider perspective of cultures, and to foster friendship and international networking even after students have graduated.
Hundreds of people gathered in the University Plaza to witness the lively, culture rich traditional music and dance performances by students from different countries.
There was a bazaar with 56 stalls, each representing a different country. Students clad in traditional clothes shared their culture with the audience through the lively, creatively decorated stalls that reflected their countries’ various aspects like architecture and traditional crafts. They also sold traditional food and various cultural trinkets like jewellery and other craft designs.
The whole day long event came to an end with a prize giving ceremony where the University recognised students’ efforts in sharing their culture creatively. Palestine’s Jerusalem Stomp was awarded the Most Exciting Cultural Performance, with the Indonesia Saman dance coming at a close second, followed by the Chinese Jing Hong Wu Dance at a third place. Iraq won the Most Creative Cultural Booth, followed by Indonesia, and the Pakistan stall coming in third.
Along sharing culture in a creative way and providing an international networking platform for students, the Culture Festival was also a fund raiser for the Heal The World Foundation, a global peace and outreach initiative in collaboration with United Nations Children’s Fund (UNICEF). The Foundation has raised funds for many causes worldwide, including recently raising funds and going to the Philippines to help in rebuilding a school that was left destroyed in the wake of Typhoon Haiyan.
The official partner of this year’s Cultural Festival was Lazada Malaysia, Southeast Asia’s number one online shopping mall and selling destination known for their ‘effortless shopping’ customer experience, while the media partner was ASWAQ magazine from Media Hub, Dubai.
The festival was also supported by some of the industry’s finest: My Creative, Dishes, Sega Irama, TOMS, Limkokwing Fashion Club, Nikon, JobStreet.com, Edupride Group and Cyber Ads Magazine.