Master of Business Administration in General Management
Faculty of Business Management & Globalization JPT/BPP (N/345/7/0055) 05/16
In the fast-changing business environment today, leading organisations are demanding multi-skilled and multi-talented workforce. Individuals must equip themselves with a good level of generalisation within their respective field of specialisation. The MBA General Management is designed to enhance the students' competency to meet up with these challenges. The programme provides students with creative and innovative entrepreneurship skills they may use in their future management activities. It equips them with leading-edge management tools that they can use to increase their competitive advantage.
Upon completion of this programme, graduates will be able to develop an extensive and practical knowledge base of theory, tools, skills, practices, and researches related to business and apply these to the problems and opportunities that are encountered in the business environment. Through critical thinking, graduates can appraise and select innovative and creative solutions to business problems and opportunities while upholding strong ethical values and behaviours by looking at the broader role the business has in society and their own responsibilities as a member of the business community and citizens in society.Show Programme Structure
|Semester 1||Semester 2|
|Marketing Management||Financial Management|
|Managerial Accounting||Research Methodology|
|Quantitative Methods for Business||Human Resources Management|
|Leading Organisational Change|
Corporate Communications Executive, Malaysian Intellectual Property Corporation (MYIPO)
Make sure that you can write well, speak well and be sure to dress well too. As a corporate communications executive, you function as an ambassador for your organization. How you behave and act during events, seminars and press conferences will determine how successful you are.
- Human Resource Manager
- Logistics and Distribution Manager
- Production Manager
- Producer / Project Manager
- Quality Assurance and Control Manager
- Crisis Manager
- Continuity Manager
- Risk Manager
About the Industry
Management is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively. Management comprises planning, organizing, staffing, leading or directing, and controlling an organization (a group of one or more people or entities) or effort for the purpose of accomplishing a goal. Resourcing encompasses the deployment and manipulation of human resources, financial resources, technological resources and natural resources.
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