Bachelor of Arts (Hons) in Broadcasting & Journalism @ Limkokwing University of Creative Technology

Bachelor of Arts (Hons) in Broadcasting & Journalism

FACULTY OF BUSINESS & COMMUNICATION (FBC) (R3/321/6/0036)(11/26)(A-6187)

Broadcasting and journalism demands a combined set of skills and knowledge both in print and broadcasting industries. Broadcast copy is written to be read by a newscaster with accurate words and sentences which compliments picture, video and audio leading to a perfect story. Print journalists must prepare themselves to write, report and deliver the content for print parallel with the emergence of new media. The television, radio and new media industries continue to evolve in exciting ways. As the news business moves more rapidly from printed newspapers to electronic news, the demand for graduates equipped for the industries of broadcasting and journalism will only grow, especially in areas that include politics, investigative journalism, talk shows, science and technology, entertainment and sports. The programme will train students to not only hone their writing and editing skills in broadcasting and journalism, but also to be more enterprising and inquisitive in order to stand out from the crowd.

Show Programme Structure

Year 1
Semester 1 Semester 2
Civic Education Professional Communication Skills
French Language 1 Introduction to Broadcasting
Introduction to Communication & Study Skills Photography 1
Introduction to Computer Skills Media Writing 1
Creative & Innovation Studies Introduction to Screenwriting
Introduction to Mass Media Introduction to Journalism
Year 2
Semester 3 Semester 4
Web Journalism Principles of Broadcasting Techniques
Mass Media & Society Introduction to News Writing
Fundamentals of Camera Operation Development Communication
Current Affairs Media Writing 2
Web Technology 1 Media Management
  Fundamentals of Entrepreneurship
Year 3
Semester 5 Semester 6
Investigative Reporting Media Law & Ethics
Documentary Theory & Practice Communication Research Methodology
Graphic & Publication Design Principles of Scriptwriting
Feature Writing Corporate Production
Media Writing 3 Political News Analysis
Choose One Only: Corporate Communications
Public Relations Management Public Relations Writing
Organisational Behaviour  
Year 4
Semester 7 Semester 8
Practical Internship Research Project
Internship Report Newspaper Production
  International Public Relations
  Broadcast Production Project
  Choose One Only:
  Strategic Marketing Communication
  Instructional Video Production
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