This programme aims to expose students to the concepts and theories of business and management. These will include analysis of business problems, formulation and implementation of business strategies and understanding of its function on:
- Business Strategies: Gain concrete knowledge and skills in business disciplines and concepts as analytic tools for business situations;
- Operations: Acquire a thorough understanding of various business environments, functions, and operations;
- Skills & Knowledge: Learn & adapt analytical, planning, communication, and operating skills, which can be applied to various complex business situations.
Confident leaders who are superb problem-solvers plus skilled in analysis and critical thinking are the main products of this programme. Business organisations without the right touch of excellent managers will definitely lead to many unsolved problems.
Show Programme Structure
| Year 1 |
| Semester 1 | Semester 2 |
| Civic Education |
Essentials of Business Mathematics |
| French Language 1 |
Principles of Accounting |
| Introduction to Communication & Study Skills |
Principles of Marketing |
| Introduction to Computer Skills |
Fundamentals of Operations Management |
| Creative & Innovation Studies |
Principles of Economics |
| Introduction to Management |
Fundamentals of Entrepreneurship |
| Year 2 |
| Semester 3 | Semester 4 |
| Web Design for Business |
Electronic Commerce |
| Business Accounting |
Entrepreneurship |
| Product Design & Development |
Quantitative Methods for Business |
| Business Mathematics |
Managerial Accounting |
| Business Economics |
Business Policy and Strategy |
| Dynamics of Small Business |
Industrial Relations |
| Year 3 |
| Semester 5 | Semester 6 |
| Consumer Behaviour |
Practical Internship |
| Introduction to Finance |
Internship Report |
| Professional Ethics for Business |
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| Marketing for Entrepreneurs |
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| Supply Chain Management |
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| Organisational Behaviour |
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| Year 4 |
| Semester 7 | Semester 8 |
| Business Research Methods |
Strategic Management |
| Entrepreneurship & New Venture |
Research Project |
| International Marketing |
Finance for Entrepreneurs |
| Risk and Insurance Management |
Tax Law and Practice |
| Management Information System |
Project Management for Business |
| Knowledge Management |
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